Explore new markets and unlock new opportunities for your business

Choose Catapult as your trusted business partner when venturing into new markets in the Middle East and Africa. Increase your ROI and maximize your profitability with Catapult.

Widen the reach of your business and expand your footprint to the Middle East and Africa

Catapult is an advanced technology-based distribution platform that opens up the Middle East and African markets for new businesses, investments, and trade opportunities.

We help global brands and manufacturers expand their footprint in the Middle East and Africa through business-to-business, retail and online markets.

Catapult is all about putting the control in the hand of the brand-owner while disrupting the traditional distribution model.

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Build new business capabilities with Catapult

Licensing is a prerequisite for conducting any business or trade in the Middle East. Moreover, pre-approvals and product registrations can delay your product entry in the market.

Catapult assists businesses in getting immediate access to new and untapped local markets. No more complexities, no nuances!

While Catapult takes care of all the legal and operational hassle, businesses can shift their focus entirely on building their brand equity.

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Not Just A Business Associate, But A Business Partner

Powered by strong back-end operations, Catapult has an integrated logistics infrastructure and offers real-time status and viewing capability of sales, inventory, and orders.

We offer global brands and manufacturers everything they need to crack new markets.

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  • Logistics Centre
  • Distribution Fleet
  • Order Management
  • Order Fulfillment
  • Last Mile Delivery
  • Inventory Management
  • Freight Management
  • Customs Compliance

Dashboard

Catapult ensures that our globally distributed clients have uninterrupted access to the unified dashboard and real-time views to seamlessly monitor their sales and inventory across the Middle Eastern and African markets.

How Catapult works

  • Catapult ensures that the pre-approvals of all products are taken care of. We ensure that the products meet the compliance and registration requirements within the country.
    1
    step 1
  • step 2
    2
    We sync your business inventory with Catapult’s custom bonded logistics centre.
  • The Catapult team handles custom compliance, legalities, product registration and takes care of all licensing requirements.
    3
    step 3
  • step 4
    4
    Your products are presented across all possible online and offline markets.
  • The customer orders your product(s).
    5
    step 5
  • step 6
    6
    Catapult picks, packs and delivers your product safely without delay.
  • Management of product returns, customer service and payment collections - everything is taken care of.
    7
    step 7
  • step 1

    Catapult ensures that the pre-approvals of all products are taken care of. We ensure that the products meet the compliance and registration requirements within the country.

  • step 2

    We sync your business inventory with Catapult’s custom bonded logistics centre.

  • step 3

    The Catapult team handles custom compliance, legalities, product registration and takes care of all licensing requirements.

  • Step 4

    Your products are presented across all possible online and offline markets.

  • step 5

    The customer orders your product(s).

  • step 6

    Catapult picks, packs and delivers your product safely without delay.

  • step 7

    Management of product returns, customer service and payment collections - everything is taken care of.

What Difference Does Catapult Make For Your Business Venture?

Stepping into a new market brings unforeseeable risks. For any business to enter a new market, it either has to find a local distributor or set up its own office.

Non-Performing Distributors
Requirement of Attractive Incentives
Loss of Control of Brand Equity
Delays in Payment
Not Holding Enough Stock

Catapult is the solution that eliminates these risks the moment you start with it!

Commercial Risk - Capital Investment and Operating Costs
Lack of Knowledge in Local Regulations
Sponsorship Risks – Sponsor Owning 51% of Your Business in the Gulf
Logistics Risks - Delaying Delivery to Your Customers
Customs Compliance Risks

Catapult is the solution that eliminates these risks the moment you start with it!

Why Catapult

No Commercial Risks

Pay-as-you-go model – low operational expenses, zero capital investment.

No Legal Risk

A risk-free partnership that lets you concentrate on the growth of the business.

Plug & Play

A simple, safe, and effective plug & play solution integrating our resources with your business.

Local Compliance

Complete compliance of laws, local regulations, and customs, ensuring all operations run smoothly and legally.

Low Operating Cost

A whole lot of services at a low fixed fee.

Maximize Profitability

With a low monthly fee and no capital investment, you can maximize your profitability. No expensive overheads to overcome.

Aligned to Drive Sales

A shared focus to drive high customer satisfaction, loyalty and repeat business.

Increased Competitiveness

Better market presence leading to you having a competitive edge.

Visibility

Enhanced real-time online visibility of your inventory and sales.

Product Security

Greater product security at a 24x7 manned and CCTV monitored warehouse.

Product Accuracy

Accurate and real-time product stock controls.

Supply Chain Management

Complete management of your supply chain in the region by Catapult.

Control Your Brand Equity

No longer leave your brand to someone else. You focus on marketing and sales, while we handle the rest.

Aligned Objectives

Alignment of our goals with yours, ensuring every order is successfully executed to positively impact your brand equity.

Your Focus in the Brand Development

Catapult takes care of everything so that you can focus on brand development.

Product Listing

Get your products listed on all the major local online platforms

Industries Served

Cosmetics, Beauty, & Personal Care
Middle East’s Love For Beauty

People’s increasing love for cosmetics, beauty, and personal grooming presents a lucrative business opportunity. For the past few years, this trend has seen phenomenal growth. The demand for cosmetics, beauty, and personal care products have grown with it. This has made the beauty industry of the Middle East one of the most promising industries. And global brands, both high-end and affordable ones, have set their eyes on this untapped market of high-potential.

A Gold Mine Yet To Unearth; Why?

The Middle Eastern beauty industry, with a constant rise in the demand for a comprehensive range of beauty and grooming products, is a gold mine in itself. But there’s another side to the story: owing to stringent local laws and complex product registration processes, it is hard for global brands to set foot, let alone expand in this market. Also, the logistics costs and operations are another hurdle.

How Catapult Fits Into The Beauty Regime?

Catapult works toward getting your range of beauty products into Middle East’s online marketplaces. During the entire process, we ensure that your product is perceived as it actually is. With complete knowledge of local laws, compliances, and product registration process, we ensure you don’t have to deal with complex local regulations

Catapult strives to establish itself as a brand structure that measures its success being one of the best in the cosmetics, beauty, and personal care industry of the Middle East. Fuelled by its multifaceted operational expertise, Catapult covers every niche of this industry and aims to augment the foothold of global brands most effectively and professionally. .

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FMCG
Bringing In Together The Best Global FMCG Brands

In recent years, the Middle East, especially the United Arab Emirates, has emerged as one of the most popular holiday and business destinations of the world. This growth has consequently led to the rise in demand for different FMCG products, including different non-perishable goods. The global FMCG brands also see this market as one of the most lucrative business hubs to set their foothold and expand their business for optimized ROI.

A Complex Yet Lucrative Opportunity

The Middle Eastern FMCG market is full of lucrative opportunities but at the same time, several complexities need to be taken care of. When any food item is imported into a country, there are many stringent regulations for getting approvals. In case the company is new to the market or a budding start up, gaining such permissions is a hassle in itself. Catapult takes care of all such permissions and handles them on the behalf of the company. Keeping in mind unique logistics and storage requirements of FMCG products, the first and foremost priority of any global brand will be the state of the art logistics and warehouse partners. In other words, they want a low-risk, fast way to enter the Middle East local markets, without worrying about the brand equity or any extra overhead expenses.

How Catapult Helps FMCG Companies?

Catapult, powered by its robust backend operations, including transportation fleet services and state of the art logistics facility, ensure that any FMCG business doesn’t have to face stock loss. The expert team of Catapult ensures the complete compliance with Customs, Health & Safety regulations along with a smooth product registrationprocess, if required. The products are stored according to their storage specifications in our logistics facilities till they are further distributed

And Catapult doesn’t mark a full stop here. With our goals aligned with yours, we ensure that the brand not only enters the Middle Eastern market but also expand there with a competitive advantage.

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Food, Health & Nutrition
Sustained Growth Of Your Brand & Customers’ Health

The food, health, and nutrition industry are one of those few industries that know no geographical bounds. And the Middle East is no exception. Due to the increase in the local tourism and hospitality industry, the food industry has witnessed a spike in the demand for global food products. But there is still a huge gap between the demand and the supply due to a lack of appropriate logistics and warehouse facilities.

Removing The Hurdles Intelligently

Food products are vulnerable to even the slightest changes, which can deteriorate the quality and nutrition levels of the item. If consumed, it may affect human health. That is why, food safety is essential, which Catapult expertly takes care of by storing the products in warehouses that are prior approved by the municipality to store any kind of dry, packaged items. Also, the food industry requires a state of the art logistics and fleet support for storage and distribution purposes. All these requirements pose a big challenge in front of global food brands while they are planning to enter the Middle East market.

Bringing Great Products From Every Corner And Making Them Available To Every One

Automated warehouse management technologies, sales order, and modern business intelligence: this is what makes Catapult different from others. We blend technology and manpower to ensure all-time product availability, shorter order times, and prompt delivery. With extensive knowledge of Middles East’s local markets, Catapult ensures product compliance with the local regulations, licensing, and other legal requirements so that you can focus on sales and marketing

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Baby Care, Mother Care
Taking Care Of You & Your Baby With Love

The baby care and mother care industry is a booming industry with a wide range of product categories, including baby products, mother care products, toys, etc. There has been an upsurge in the demand for these items of global brands due to the information influx regarding the quality and obvious concerns regarding the well-being of both the mother and child. Several global and local brands are looking forward to entering and expanding in the baby care and mother care industry of the Middle East due to the supply void.

What Has Lead To The Supply Void?

Fear of losing the brand equity, strict licensing requirements, and lack of local market knowledge are some of the major hurdles that global brands face while they are struggling to enter the market of the Middle East. Irrespective of the size of the company, venturing into a new market is full of risks, and that too when the licensing, product registration, custom, and local market regulations are stringent beyond the usual.

Bringing Smiles On The Faces Of Kids, Mothers, & Brands?

Catapult not just takes care of the little kids’ needs but also takes care of the requirements of businesses while making their entry into the local markets of the Middle East smooth and easy. We help you start your business journey by registering products to sell them locally. Backed by our state-of-the-art logistics infrastructure, your products reach to moms super fast. Catapult work with the principle to ensure all time stock availability and help with local marketing as well. And in the end, Catapult brings your products on all e-retail channels for deeper market penetration.

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